Feel Good Anyway


Shameless   show packaging
 
MOVIES:
Season Two (Summer)
Season One (Winter)

Shameless Season Two Shameless Season Two

 
AFTER WINNING A BDA SILVER for the first season of the Shameless graphics package, Showtime enlisted FGA to assemble the season two package as well.

SUMMERTIME is money-makin' time for William H. Macy and the rest of the Gallagher Clan, so this season concentrates on the many creative (some might say illegal) ways the Gallaghers keep the rent paid and the family together. FGA went to Chicago in August to visit the set and shoot the city at the peak of its humid, summery ripeness. We came back with a massive library of images that we used to build the show packaging. For both seasons, we used a combination of stark, slightly off-kilter documentary photography and a tipsy/collapsing animation style to reflect the absurdity and turmoil of the characters' everyday lives. As with Season One, Showtime used the package and style guidelines we created to produce multiple promos for both on-air and off-air applications.

Shameless Season One

 
 
FGA / MATT ELLER / BILL MORRISON: creative development, photography,
design, animation, typography, on-air template design
DESIGN/PRODUCTION: Willie Bogue
CLIENT: Showtime Networks
CREATIVE DIRECTOR: Christina Black
GUIDANCE: Melody Regnier
EXECUTIVE PRODUCER: Lorraine O'Connor