Mo Everything VIEW MOVIE WWW (3) 00:30

NORTH asked us to make three spots that illustrate the joys of wearing Brooks' running shoes with the new ultra-superior long-lasting MoGo midsoles. These spots celebrate three individuals' psychotic breaks from reality. The poor fellow in the movie (played by FGA utility outfielder Willie Bogue) really hates his job.

OTHER SPOTS

Feel Mo Kenyan

FEEL MO KENYAN visits a regular fellow with a workout room in his basement that's all decked out in Kenyan Finery. He treks from village to village across the savannah, outsmarting cheetahs and racing zebras, all while never leaving his treadmill.

No Mo Mr Nice Guy

NO MO MR. NICE GUY follows a gal as she gets her race face on.

FGA: direction, edit, design, illustration
PERSONNEL: Matt Eller, Bill Morrison, Willie Bogue
AUDIO: "Less School, Mo Recess" Hatfarm
AUDIO: "No Mo Mr. Nice Guy" Matt Pence
AUDIO: "Feel Mo Kenyan" Mark Ray
AGENCY: North
VIDEO: shot by Judah Switzer
CREATIVE DIRECTORS: Mark Ray / Jim Carey
WRITER: Jim Carey
ILLUSTRATION: Chris Berry
PRODUCER: Patti Stein